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April 9, 2008
Introducing SmartWool PhD Socks
We're happy to introduce a new sock technology from SmartWool that will revolutionize their already revolutionary product line. If you haven't tried wool socks, you're missing out. But if you have tried wool, and you're already sold on the performance gains that come from wool, then get ready for the next step. SmartWool has completely re-engineered their already popular running sock line and this year have introduced PhD, the smartest of their smart socks. Here Rock/Creek marketing support staffer Ryan Ivey writes about the new technology:
Don’t be mistaken, SmartWool PhD socks are not your everyday athletic sock. These cleverly engineered socks are designed to bring performance socks to a higher level. By offering a skin tight, four degree fit system, called the SmartFit system II, the PhD will give you the support you need, whether you are running or biking the trails. The SmartFit system II delivers a secure fit above and below the heel, arch, and across the instep with a four-point banded compression system. This system also integrates high impact zones along the heel and metatarsal area for added protection against shock and wear.
Keeping your foot dry can make or break your day. For this reason, SmartWool builds their socks with a balance of the finest merino wool, spandex and nylon. The combinations of these materials work to balance your foot temperature by absorbing and evaporating moisture keeping your foot drier longer. Oh, and as an added bonus, since moisture cannot build up neither can bacteria, keeping odor down to a minimum.
I am not the biggest runner out there, but I do huck the trails on my bike and I’ll be honest with you, this sock is bombproof. I kid- you- not the SmartFit system II feels like second skin. I have always hated wearing socks while playing outdoors, and now I am a changed man. With the double ribbed cuff I never worry about dirt getting in, and my feet are never sweaty. So next time you pound the dirt, or the road, try out a pair of SmartWool PhD’s.
Shop for SmartWool PhD running socks at Rock/Creek >
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Products & Reviews | By Mark McKnight | 12:38 PM






