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<title>Rock/Creek Chronicle</title>
<link>http://rockcreekblog.com/</link>
<description>The Rock Creek Chronicle is the informational counterpart to RockCreek.com, your online source for camping, hiking, climbing, paddling, and travel. We provide an impressive collection of outdoor gear and apparel selected by experts from high-quality vendors such as Chaco, Montrail, Patagonia, Arc&apos;Teryx, Marmot, and Salomon. At RockCreek.com, our goal is to get you on the water, trail, or rock comfortably and safely.</description>
<dc:language>en-us</dc:language>
<dc:creator>mark@rockcreek.com</dc:creator>
<dc:date>2008-05-07T13:28:32-05:00</dc:date>
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<item>
<title>Five Ten Savant Multi-Sport Shoe in Stock Now</title>
<link>http://rockcreekblog.com/archives/five_ten_savant_multisport_shoe_in_stock_now.html</link>
<description>Rock/Creek has the new Five Ten Savant multi-sport shoe in stock now! Check it out: The Savant Multi-Sport Shoe by Five Ten is a true, all purpose shoe for any type of adventure you decide to go on. The Savant...</description>
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<dc:subject>Sales &amp; Promotions</dc:subject>
<dc:date>2008-05-07T13:28:32-05:00</dc:date>
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<item>
<title>Andrew Akridge Paddles Entire Tennessee River</title>
<link>http://rockcreekblog.com/archives/andrew_akridge_paddles_entire_tennessee_river.html</link>
<description>Today&apos;s Chattanooga Times Free Press included an article on one of Rock/Creek&apos;s elder statesmen, Andrew Akridge, who has set off with fellow Chattanoogan Dave Petty on a paddling trip that will cover all 652 miles of the Tennessee River. They...</description>
<guid isPermaLink="false">69926@http://rockcreekblog.com/</guid>
<dc:subject>Trip Reports &amp; Photos</dc:subject>
<dc:date>2008-05-01T14:47:25-05:00</dc:date>
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<title>Rock/Creek Race Team Members Take Southeast Regional Championship Titles</title>
<link>http://rockcreekblog.com/archives/rockcreek_race_team_members_take_southeast_regional_championship_titles.html</link>
<description>Rock/Creek Race Team Members Take Southeast Regional Championship Titles for Trail Running in 50k &amp; Half Marathon Distances This past weekend the Rock/Creek Race Team took several podium spots in trail races around the country. The Road Runners Club of...</description>
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<dc:subject>Events &amp; Races</dc:subject>
<dc:date>2008-05-01T12:24:02-05:00</dc:date>
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<title>Rock/Creek&apos;s New Brand Identity Receives First Place in AIGA Design Competition</title>
<link>http://rockcreekblog.com/archives/rockcreeks_new_brand_identity_receives_first_place_in_aiga_design_competition.html</link>
<description>Chattanooga-based brick-and-mortar and internet retailer Rock/Creek along with design firm Widgets &amp; Stone announce victory at the 2008 American Institute of Graphic Arts TEN Show in the Brand Identity category. </description>
<guid isPermaLink="false">69840@http://rockcreekblog.com/</guid>
<dc:subject>Announcements</dc:subject>
<dc:date>2008-04-30T13:08:01-05:00</dc:date>
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<title>Rock/Creek Runners Win Sweetwater 50k &amp; Half Marathon</title>
<link>http://rockcreekblog.com/archives/rockcreek_runners_win_sweetwater_50k_half_marathon.html</link>
<description>The Rock/Creek Race Team kicked some butt this weekend in Georgia. Check out this race report from Matt Sims, the team captain and a great trail runner who won the Half Marathon this weekend: The Sweetwater 50K (southeast regional championship)...</description>
<guid isPermaLink="false">69801@http://rockcreekblog.com/</guid>
<dc:subject>Events &amp; Races</dc:subject>
<dc:date>2008-04-28T10:20:09-05:00</dc:date>
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<item>
<title>Buy One Get One TREE with Chaco Footwear</title>
<link>http://rockcreekblog.com/archives/buy_one_get_one_tree_with_chaco_footwear.html</link>
<description>This Arbor Day Weekend, April 25-27, purchase any regularly priced Chaco footwear at Rock/Creek and the Arbor Day Foundation will plant a tree in our National Forests....</description>
<guid isPermaLink="false">69703@http://rockcreekblog.com/</guid>
<dc:subject>Trail Work, Access &amp; Environment</dc:subject>
<dc:date>2008-04-25T11:47:03-05:00</dc:date>
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<item>
<title>Go Green This Earth Day</title>
<link>http://rockcreekblog.com/archives/go_green_this_earth_day.html</link>
<description><![CDATA[ Buy One Get One TREEFor a National Forest &gt; MountainsmithRecycled Day Pack &nbsp;&gt; SmartWool, made fromAnnually-RenewableMerino Wool&nbsp;&gt; New KEEN VeganShoes & Sandals&nbsp;&gt; prAna Yoga Gear &Climbing Clothing &gt; Kavu Bamboo &Organic Clothing &gt; $1500 Raised for Trails at Rock/Creek...]]></description>
<guid isPermaLink="false">69572@http://rockcreekblog.com/</guid>
<dc:subject>Trail Work, Access &amp; Environment</dc:subject>
<dc:date>2008-04-22T17:24:21-05:00</dc:date>
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<item>
<title>Patagonia Wins Rock/Creek Environmental Stewardship Award</title>
<link>http://rockcreekblog.com/archives/patagonia_wins_rockcreek_environmental_stewardship_award.html</link>
<description>In honor of Earth Day, Rock/Creek Outfitters Honors Patagonia with Environmental Stewardship Award. Chattanooga, TN, April 22, 2008 — Rock/Creek announces Patagonia, of Ventura California, the 2008 recipient of the 2nd Annual Rock/Creek Environmental Stewardship Award. For those of us...</description>
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<dc:subject>Trail Work, Access &amp; Environment</dc:subject>
<dc:date>2008-04-22T13:07:40-05:00</dc:date>
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<item>
<title>Chris Sharma&apos;s Optimus Prime Climbing Video from Evolv</title>
<link>http://rockcreekblog.com/archives/chris_sharmas_optimus_prime_climbing_video_from_evolv.html</link>
<description>As I mentioned in my last post, we&apos;re excited about the new Evolv Optimus Prime climbing shoe designed by Chris Sharma. We also have this awesome video that Evolv put together for the launch. Check it out: Reserve a pair...</description>
<guid isPermaLink="false">69354@http://rockcreekblog.com/</guid>
<dc:subject>Products &amp; Reviews</dc:subject>
<dc:date>2008-04-17T13:59:07-05:00</dc:date>
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<title>Evolv Optimus Prime Climbing Shoe Exclusive Launch</title>
<link>http://rockcreekblog.com/archives/evolv_optimus_prime_climbing_shoe_exclusive_launch.html</link>
<description>We are super psyched to announce that Rock/Creek just started the intial launch of Evolv’s new Optimus Prime climbing shoe starting today. This shoe will be available exclusively at Rock/Creek starting May 1st. The Optimus Prime is a wide, low...</description>
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<dc:subject>Products &amp; Reviews</dc:subject>
<dc:date>2008-04-17T09:41:36-05:00</dc:date>
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<title>Earth Day Celebration Saturday April 19th</title>
<link>http://rockcreekblog.com/archives/earth_day_celebration_saturday_april_19th.html</link>
<description>Earth-Friendly Food, Fun and Festivities at Two North Shore Saturday April 19th Contact: Krista Steere krista.steere@csassociates.net 423.821.2121 Chattanooga, TN (April, 2008) - Two North Shore and Greenlife Grocery invite the public to an Earth Day festival at 301 Manufacturers Road...</description>
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<dc:subject>Events &amp; Races</dc:subject>
<dc:date>2008-04-14T16:53:01-05:00</dc:date>
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<title>Introducing SmartWool PhD Socks</title>
<link>http://rockcreekblog.com/archives/introducing_smartwool_phd_socks.html</link>
<description>We&apos;re happy to introduce a new sock technology from SmartWool that will revolutionize their already revolutionary product line. If you haven&apos;t tried wool socks, you&apos;re missing out. But if you have tried wool, and you&apos;re already sold on the performance...</description>
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<dc:subject>Products &amp; Reviews</dc:subject>
<dc:date>2008-04-09T12:38:23-05:00</dc:date>
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<item>
<title>Fresh Spring Gear, Shoes, Clothing + Chaco Gift w/ Purchase</title>
<link>http://rockcreekblog.com/archives/fresh_spring_gear_shoes_clothing_chaco_gift_w_purchase.html</link>
<description><![CDATA[ SaleSandalsFleece JacketsCasual Shoes Day PacksHiking BootsPerformance ShirtsJackets Sign Up to WinEnter to Win a Mountain HardwearPackage Worth $600 at Rock/CreekClick here to Sign Up. Free Mug withChaco Purchase &gt; Free Pack-It Folder 18w/ Eagle CreekWheeled Luggage&nbsp;&gt; New SmartWool PhDRunning...]]></description>
<guid isPermaLink="false">69063@http://rockcreekblog.com/</guid>
<dc:subject>Sales &amp; Promotions</dc:subject>
<dc:date>2008-04-08T11:35:25-05:00</dc:date>
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<item>
<title>$1500 Raised at Rock/Creek River Gorge Trail Race</title>
<link>http://rockcreekblog.com/archives/1500_raised_at_rockcreek_river_gorge_trail_race.html</link>
<description>Chattanooga, TN - (April 3, 2008) – Rock/Creek today presented the Cumberland Trail Conference with a check for $1500. The Chattanooga-based outdoor retailer raised the money at last weekend&apos;s Rock/Creek River Gorge Trail Race. Now in its seventh year, the...</description>
<guid isPermaLink="false">68980@http://rockcreekblog.com/</guid>
<dc:subject>Events &amp; Races</dc:subject>
<dc:date>2008-04-07T12:27:20-05:00</dc:date>
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<item>
<title>More Photos from the River Gorge Trail Race</title>
<link>http://rockcreekblog.com/archives/more_photos_from_the_river_gorge_trail_race.html</link>
<description>We have a few more photos from this past weekend&apos;s Rock/Creek River Gorge Trail Race. Come check them out- there are still more to come when I get a chance, hopefully this weekend. Don&apos;t forget about our next race, the...</description>
<guid isPermaLink="false">68887@http://rockcreekblog.com/</guid>
<dc:subject>Events &amp; Races</dc:subject>
<dc:date>2008-04-04T09:51:32-05:00</dc:date>
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